The actual writing of ‘The Principles of Digital Engagement’ was finished a good while ago now. Indeed, it sometimes feels like I’ve spent more time editing and laying it out than I have writing it in the first place.
That said, today marked a real milestone, as I finally ordered a single proof copy of the book through bespoke ordering website www.lulu.com.
This is important for lots of reasons;
- I can finally proof read and edit something that looks ‘real’, which often reveals all sorts of interesting things
- I will finally know how much the book weighs, which means I can calculate the postage and packing costs for it, which means in turn I can calculate the final cost per book needed for the pledge to work
- But most of all, it means I’ve spent long enough squinting at draft copies to be able to order a very nearly final copy of the book. The layout and design stage is over, on to the bit where I tell people about it!
About Gez Smith
I'm a freelance Online PR and Communications professional, who has designed and led some of the largest online public engagement campaigns ever run in the UK. In 2012, I published my first book The Principles of Digital Engagement and was named South West Freelancer of the Year for PR, Communications and Public Affairs. Click here for my LinkedIn profile or click here to contact me.
